What we do
Training
Your team has brilliant expertise but without confident communication skills, that knowledge stays trapped within your team instead of driving the influence needed.
Every successful technology transfer starts with effective communication. Yet many technical experts struggle with public communication due to confidence gaps, security concerns, complex translation requirements and limited media experience.
The communication skills gap that slows innovation
Despite deep technical knowledge, many STEM experts struggle with public communication. The result? Brilliant innovations that can't gain the stakeholder support they need for adoption.
The challenge is real:
- Confidence gaps prevent experts from engaging effectively
- Security concerns create communication barriers
- Complex concepts need translation without losing accuracy
- Limited media experience reduces influence opportunities
The stakes are high: More expert voices in media means better-informed decision-making, increased collaboration and stronger counter-narratives to misinformation.
Building communication excellence that multiplies impact
Our training programmes transform how defence and security professionals communicate complex science and technology. By building communication excellence across the sector, we multiply our impact; helping more innovations reach the users who need them most.
The multiplication effect: Train one expert communicator, and their enhanced skills amplify the impact of every project they touch. Train a team and you transform an organisation's ability to secure funding, attract partners and drive adoption.
Media training
Whether you're a scientist explaining breakthrough research, an engineer demonstrating new capabilities or a business leader securing investment, effective media communication drives adoption and exploitation of your innovations.
Our approach:
- Face-to-face: deep-dive sessions with mock interviews led by real journalists to build confidence and competence
- Virtual: flexible online modules covering key message development through to handling challenging questions under pressure
Why choose Canny:
- Defence and security specialists who understand your technical challenges
- Training designed around security constraints
- Practical experience with MOD stakeholders and sector media
- Focus on exploitation – getting your innovations noticed and adopted
You'll benefit from confident spokespeople who can navigate media scenarios and drive innovation adoption.
Canny Experts membership programme
Our premium subscription service transforms technical and scientific experts into confident public voices, directly supporting innovation exploitation through enhanced media visibility.
The structured programme provides:
- Expert coaching with quarterly progress reviews
- Proactive media opportunity matching based on your expertise
- Security-aware message development and media training
- Access to growing content library and networking events
- Performance-based progression pathway
You will enjoy enhanced media visibility that builds your profile as a trusted industry voice and drives innovation influence.
Bespoke training solutions
Every organisation faces unique communication challenges. Our bespoke training services are designed around your specific needs, whether you're a startup seeking investment, an established supplier building stakeholder relationships, or a government team driving technology adoption.
Our approach:
- Detailed needs assessment to understand your challenges
- Customised curriculum addressing your specific scenarios
- Practical exercises using your real projects and stakeholders
- Ongoing support and refresher sessions
- Wrap-around coaching and mentoring
Popular programmes:
- Investor pitch development for tech startups
- Stakeholder engagement for government research teams
- Crisis communication for sensitive programmes
- Technical presentation skills for customer demonstrations
- Storytelling workshops
- Strategic LinkedIn development
Reputation Masterclass
An annual event for defence communications professionals
Join us on 10 February 2026 at Farnborough International for the second annual masterclass dedicated to managing reputation in the high-stakes world of defence and security communications.
Why attend:
- Practical tools to manage reputation in high-pressure situations
- Insider perspectives on emerging challenges in defence communications
- Networking opportunities with senior industry peers
- 10 CIPR CPD points
Event proceeds support Heropreneurs - turning professional development into meaningful community impact.
Expect enhanced sector relationships and practical insights that strengthen your organisation's reputation and communication effectiveness.
Training accelerates defence innovation
Every successful technology transfer starts with effective communication. By building communication capabilities across the sector, we accelerate the exploitation pathway from research to operational capability.
Our mission in action: Great science and technology in the hands of users, faster. Training is how we scale our impact beyond individual projects to sector-wide transformation.
